"The fast-food company filed 10 trademarks for usage in the virtual world." https://www.entrepreneur.com/article/417977
Unfortunately, all those extra calories can't just exist in the Metaverse.
The_Thirteenth_Floor is still a very good depiction of linking to a full immersion VR system. So much so that if you didn't realize that you are linked to a temporary sensory reality, you might actually think that you are in the real world. There is a timer that is set for a couple of hours so that a person won't starve to death and can return do some other "real world" things. Of course the ending of the movie implies that this world might be part of someones VR movie or Metaverse.
Trapped in the Metaverse... https://www.youtube.com/watch?v=rtLTZUaMSDQ WSJ
The BEST VR Headset in the WORLD https://www.youtube.com/watch?v=NOk_M1Ib5F0
